Steve Jobs makes it clear that he understands a deep human truth – all people of all generations at the deepest level of their hearts want to make a difference with their lives. Guess what … your church is meant to make an everlasting “dent” as well. God’s intent is that the effect of your ministry will last long after you and your leadership team have returned to dust
 
Big Questions…
 
“Who is our audience?” The “Seeker” movement (no “diss” intended – love all of those guys.) call their audience the “unchurched.” I personally have never felt any sort of call to that model.
 
I and a couple of leader-writer friends have created a new genre that we call “Outward Focused Churches” – a term I coined almost 20 years ago (we even trademarked the term!). As such, the approximately 1,500 churches that have connected with this model see our audience as both “not-yet believers” (the goal is to challenge attendees, never to dumb down the weekend message in any way) as well as already believers.

Your assignment for today: Ask God what specific target groups he has called you to reach.